Salty Social Media Vocabulary: How to Holiday Hashtag
It’s the most wonderful time of the year! 🎶
Salty Social Media Vocabulary: Content to Plan Content
Welcome to another edition of Salty’s Social Media Vocabulary. Over the past two weeks we talked about customer journey maps and how they can help grow your business and improve your customer’s experience. In the example map, many customer points of contact happen by way of social media. As such, this week we’re discussing another…
Salty Social Media Vocabulary: More on That Customer Journey
Last week we talked about building customer journey maps, and how they can help you understand your business and improve the customer experience. This week we’re covering a few related topics that we use at Salty Waffle to help our clients improve their customer experience. Experience Map: is a slightly more nuanced take on the…
Analytics Business Customer Service CX Facebook LinkedIn Marketing Social Media Social Media Education Twitter
Salty Social Media Vocabulary: Mapping Your Customer Journey
Welcome back to another edition of Salty Social Media Vocabulary. After a couple of weeks of Instagram hashtags, we’ve decided to bring it back to customer experience. One of our favorite tools we use with clients is a customer journey map. A customer journey map is a visual representation of every point of contact between…
Salty Social Media Vocabulary: The #Instagram Edition
A few years ago many marketers were looking at Instagram as the next frontier. While it’s user base has yet to bypass Twitter or Facebook, Instagram is still a unique platform for reaching your audience. Here are a few common Instagram hashtags and trends every marketer should know, and advice as to whether or not…
Automation Business Customer Service Facebook Marketing New Communication Social Media Social Media Vocabulary Social Networking Twitter
Salty Social Media Vocabulary: In the News
With the increasing number of Americans who get their news online and on social media, we thought it might be a good time to touch on news and how it relates to social media. Because the exchange of information in itself is not a simple topic, we’ll also be covering some adjacent and related topics….
Salty Social Media Vocabulary: What’s in a Theme?
Welcome back to Salty Social Media Vocabulary, where we explore and define all things social media and social media marketing. As the name indicates, there’s no specific theme to this week’s social media vocabulary list, so let’s get started! Adwords: is the name for Google’s ever-popular PPC technology that targets adverts to specific keywords and…
Get Things Done: Our Top Productivity Tools
As a modern agency, our team is largely distributed. For some that may sound like a communication nightmare, but we are able to run a tight ship with the help of a few tools. Here’s a list of a few of the tools we use everyday: Salty Waffle Social Automation Tool Shameless plug? Nope: we…
Salty Waffle Social Media Vocabulary: Customer Service Edition Vol. 2
Happy Tuesday! We’re happy to have you back for Salty’s weekly Social Media Vocabulary. As you may (or may not?) know, Salty Waffle specializes in helping improve our client’s customer service—amongst other things. Accordingly, today’s theme will be customer service oriented; let’s get into the vocab! Customer Avatar: is a fictitious customer(s) that represents the aggregation of…
Automation Customer Service CX Events Marketing New Communication Social Media Social Media Automation Social Media Education Social Media For Retail
How to Create and Curate Engaging Social Media Content (video & Q&A chat from Founders Live)
How to Create and Curate Engaging Social Media Content If you do only 1 thing, animate your posts…I’ll show you how in this tutorial. Jacob Johnston 1h ago FYI the “join now” link on the event page doesn’t seem to lead here… That’s odd, I just tried it too and yeah, doesn’t take you here…