New Rockstar Social Media Checklist

New Rockstar Social Media Checklist

Here is a new social media checklist that shows you how often to post on the most popular social media marketing channels. Facebook Instagram Pinterest Twitter Youtube Tiktok LinkedIn AND Clubhouse There are so many things that you need to do these days to keep up with all of the changes in each social media…

Salty Waffle Social Media Vocabulary: Customer Service Edition Vol. 2

Salty Waffle Social Media Vocabulary: Customer Service Edition Vol. 2

Happy Tuesday! We’re happy to have you back for Salty’s weekly Social Media Vocabulary. As you may (or may not?) know, Salty Waffle specializes in helping improve our client’s customer service—amongst other things. Accordingly, today’s theme will be customer service oriented; let’s get into the vocab!  Customer Avatar: is a fictitious customer(s) that represents the aggregation of…

Four CX Trends That Will Raise the Stakes in 2019

Four CX Trends That Will Raise the Stakes in 2019

In the past decade, customer experience has seen revolutionary shifts thanks to advances in technology. Brands are learning to utilize analytics to have a better customer experience and increase the value they provide. Below are four CX trends that will propel brands even further into the future of customer experience improvements. Predictive Analytics Transforms CX…

Social Media Definition: Chasing a Moving Goalpost

Social Media Definition: Chasing a Moving Goalpost

As social media continues to evolve, so does the definition. The phrase “social media” historically has referred to internet software platforms that were built on one premise: digital interaction with other people. But with the advent of the blogosphere, instant messenger apps, and all of the photo sharing apps, what now constitutes social media proper?…

How to Instagram Your Brand-Intsagram will be King of 2014

Instagram allows you to connect with your GenY customers like no other platform. Check out this awesome article on Social Media Today and Slide Share, The Ultimate Guide To Instagram Marketing from Ross Simmonds.  

Pace Picante Twitter Mess

Pace picante had a big mess because they automated there Twitter account and no one person was caring for their followers. Their reputation has been harmed and it looks like they don’t care for their customers. Caring and acting like you care are two separate things. I care about my teeth I love my teeth…

7 Styles of Learning and Social Media Training

When you get certified for your level 3 snowboard instructor you have to know the 7 styles of learning and how to apply them in a lesson. When we teach social media we do the same. -The Seven Learning Styles- Visual (spatial):You prefer using pictures, images, and spatial understanding. Aural (auditory-musical): You prefer using sound and music. Verbal (linguistic): You…

Awesome Influencer Infographic

Here is an awesome infographic about influencers online and how to engage with them. http://www.smartinsights.com/wp-content/uploads/2013/07/Different-types-influencers.png