Pace Picante Twitter Mess

Pace picante had a big mess because they automated there Twitter account and no one person was caring for their followers. Their reputation has been harmed and it looks like they don’t care for their customers. Caring and acting like you care are two separate things. I care about my teeth I love my teeth…

7 Styles of Learning and Social Media Training

When you get certified for your level 3 snowboard instructor you have to know the 7 styles of learning and how to apply them in a lesson. When we teach social media we do the same. -The Seven Learning Styles- Visual (spatial):You prefer using pictures, images, and spatial understanding. Aural (auditory-musical): You prefer using sound and music. Verbal (linguistic): You…

New Year, New Degree, New Job

As many of you know, I’ve spent the last 19 months working on obtaining my Executive MBA at Fresno State.  While most of you were sleeping in, we had class on campus every Saturday, from 8a – 5p, for 1 year.  We averaged 20 – 40 hours a week on assignments, plus building my internet marketing…

10 Tips Businesses Need to Follow for their Online Reputation Management

10 Tips Businesses Need to Follow for their Online Reputation Management   The businesses need to maintain their online reputation so that their customers know about them and have a good image of the company. A negative image online can be very harmful and your competitors can use this to their advantage. Therefore, seeking online reputation management advice from…

Grow Your Business Using Social Media Seminar

The effects of social media are everywhere as business owners looking to grow their operations while connecting with customers and prospects use social media to yield tangible results.  The Visalia Chamber of Commerce will host a half-day seminar designed to help business professionals implement social media tools and will highlight several local social media “success…

Aligning the Interests of Social Media Marketers and their Customers

Aligning the interests of social media marketers and their customers can be tricky.  Especially since the marketers and the customers each want different things from social media. Marketers want to use social media to promote their products and have a platform to interact meaningfully with their customers, while most customers want online specials, deals or…