AI-Powered Chatbots: Revolutionizing Customer Support and Engagement

AI-Powered Chatbots: Revolutionizing Customer Support and Engagement

Artificial intelligence (AI) has made significant advancements in recent years, impacting various industries and changing the way businesses operate. One area that has seen substantial growth is the use of AI-powered chatbots in customer support and engagement. These intelligent virtual assistants are revolutionizing the way businesses interact with their customers by providing instant assistance, resolving…

Customer Journey Mapping with AI

Customer Journey Mapping with AI

Introduction to Customer Journey Mapping Customer journey mapping is the process of visualizing the path a customer takes from the moment they become aware of a brand to the point of purchase and beyond. This process helps businesses understand their customers’ needs, preferences, and pain points, ultimately leading to improved customer experiences and increased customer…

How to Use AI for Personalized Marketing

How to Use AI for Personalized Marketing

AI algorithms analyze consumer data, such as browsing history, preferences, and purchasing habits, to deliver personalized marketing messages. This means that consumers receive relevant offers and content tailored specifically to their interests and needs. It’s a win-win, as marketers can boost conversion rates while consumers enjoy a more engaging experience. Understanding Personalization Personalization is the…

Artificial Intelligence Is Rapidly Changing the World

Artificial Intelligence Is Rapidly Changing the World

From self-driving cars to medical diagnosis, AI is already having a major impact on our lives. And the pace of change is only accelerating.  In a recent 60 Minutes segment, correspondent Scott Pelley explored the potential of AI to revolutionize our world. He spoke to experts from Google, DeepMind, and OpenAI about the latest advances in AI research….

Nicole Donnelly

Nicole Donnelly

Nicole Donnelly – Applied AI Enthusiast Nicole Donnelly, Founder, AI Smart Marketing, is now an award-winning prompt engineer and successful global entrepreneur passionate about using AI. With 18 yrs of experience in marketing, and 8 yrs in AI for marketing, she knows how to leverage AI for business operations & marketing. Nicole has a strong…

Digital Marketing with AI: A Case Study on the AI for Marketing Course

Digital Marketing with AI: A Case Study on the AI for Marketing Course

Imagine being stuck in a marketing rut—struggling with lackluster engagement, haphazard content, and blog posts that feel like a herculean task. That’s exactly where Kelly, our star student, found herself while managing the social media and marketing for Big Tex Stone, Hillman Outdoor Living, and Big Tex Dumpsters. But everything changed when she joined the…

What To Do When Your AI Hallucinates

What To Do When Your AI Hallucinates

AI technology, as sophisticated as it has become, is capable of producing remarkable feats of linguistic construction, such as the below article detailing an assortment of AI-related marketing books. However, it’s essential to understand that the output we read here, inclusive of the books, authors, and embedded links, are entirely “hallucinated” by the AI model….

Craft a Winning Marketing Plan with These Stellar Examples

Craft a Winning Marketing Plan with These Stellar Examples

Introduction: The Importance of a Solid Marketing Plan A winning marketing plan is essential for any business looking to achieve success in today’s competitive landscape. A comprehensive marketing strategy not only helps businesses define their goals and objectives but also outlines the steps needed to achieve them. To help you create a marketing plan, we’ve…

What’s the Pay Like? An Inside Look at Marketing Manager Salaries

What’s the Pay Like? An Inside Look at Marketing Manager Salaries

The Allure of a Marketing Career: Balancing Passion and Earnings A career in marketing offers diverse opportunities, exciting challenges, and the potential for personal and professional growth. However, for many aspiring marketers, the question of salary remains an essential consideration. In this blog post, we’ll provide an inside look at marketing manager salaries, exploring factors…